Hi, thanks for visiting. I’m Greg Dodimead and I’m a Bristol based Graphic Designer who is driven to help businesses get the most from their brand and visual marketing!
Running a business is a marathon not a sprint and changes are inevitable. That is why I like to learn as much as possible about your vision to create a versatile, strong brand.
My branding process is tailored to involve the client (you) as much as possible. Your brand is all about you, your values and mission.
Change can be difficult and branding is no exception, but it is exciting. I understand the need to get it right.
I want to know and learn as much about your business and your vision as possible. This helps us to build up a picture of what it is you do, how you do it and most importantly what makes you different. We then put all of this information into a structured design brief so you can be confident I understand your vision.
I use the information I have gathered from you to do visual research and gather existing logos, visuals, colours and styles that compliment and enhance your business’ visual representation. I also look into your industry at what has been done before, to see what has been successful and crucially, what has failed. All of this visual information I put onto a board that creates the ‘mood’ for your business.
I take all of the information from the design brief and mood board and use it to create multiple ‘quick’ concepts that explore a variety of directions that you can choose from. Those you choose will be taken forward to develop further into a more comprehensive set of concept visuals to a near finished standard. I also introduce it on media it will likely be used in/on for example: if you are in the trades then it will be used on uniforms and vehicles. This will give you everything you need to make an informed decision.
Now you have made a decision as to which concept direction suits you best, I work with you to fine tune your chosen concept. This begins with a complete redraw to iron out any imperfections and to make any necessary improvements and changes to make it a perfect fit for your business.
All design work completed, sign off achieved, it is time to package up your brand and deliver it to you for use. All finished files will be saved and delivered in several file formats ensuring you have a comprehensive package of visual material for use within both print and digital media. This is also accompanied with a full set of brand guidelines to ensure your brand is used correctly.
Once all of your files have been delivered I will then catch up with you to answer any questions you may have regarding the use of your files i.e. what format is best in what application etc… I will also discuss with you how else your brand can be used and also whether you require any further work to align your existing marketing materials/collateral with your exciting new brand i.e. brochures, exhibition graphics and so on.
Greg is a passionate, astute, & practised creative. He has made a real craft out of visualising his clients thoughts by deploying a unique structure to his process. Greg has just completed our rebranding project and we are delighted. I would highly recommend his design services for branding to anyone.
I came to you needing help when I needed to pivot my business to a new market and appeal to a more high end, sophisticated set of clients and with your stunning branding which I will not only use on my website but now I see will be used creatively on my books, videos, literature and merchandising I feel much more confident that the True Freedom message looks really polished, professional, clear and valuable.
Thank you for your patience, intuitiveness and focus on getting the branding just right – the results speak for themselves. You really listen, adapt, work to deadlines and make the whole experience a pleasure.
Thank you. I would recommend you to anyone confidently.
I told Greg from the beginning that we were the clients from hell. The main reason being is that we knew exactly what we didn’t want but had no idea of what we did want. For a creative, this is worst client to have because it’s an extremely difficult task, to actually produce something they like. Despite this, Greg carried us through his well thought out processes with both grace and charm. Nothing is too much trouble for Greg and he has absolutely smashed the brief that we created together. His work is even better than we could have possibly imagined and we are delighted with the outcome. I seriously could not recommend him enough. Greg, for all the work, for all the ideas, for all the last minute phone calls and for all the times I looked back at my business partner Will and said, ”wow, I’m glad we don’t have clients like us”, we want to say a MASSIVE thank you! We love our new branding!
Greg Dodimead of Brand Affiniti is a whizz – he turned my vision into my new branding and created something I love. Wonderful!
Greg, at Brand Affiniti has done a number of projects for me, over the last few years, and I have never failed to be impressed with both the way he works, and the designs he produces. His process is very well thought through, and the results are consistently excellent.
He is responsible for my logo(s), company colour palette and many smaller yet excellent pieces of work. Thank you Greg. I’ll gladly recommend you to others.
We have been working with Greg since 2016, he’s always been fully supportive in helping us using knowledge and experience to give recommendations so we can best utilise his design.
Would not hesitate to recommend
Brand Affiniti have helped me bring Mango HR4Tech to life! I founded Mango HR back in 2015 and Greg has supported me with all designs ever since. We’re a non-traditional HR consultancy, who only work with tech companies. Greg created our Milo monster to visually demonstrate we are am innovative and disruptive HR4Tech consultancy.
The rebrand has worked wonders and represents our new direction of business perfectly. We are busier than ever!
Having been in business for 10 years I thought now would be the time to look at my branding and corporate identity, so organised a time to speak to Brand Affiniti.
We had a conversation about what was important to me with regard to my business, what my goals and aspirations were and the drive behind what we do. Having had this really informal conversation, I then received a full, professional brief laying out and confirming the essence of Grace and Co as a company and how best to represent this through my brand.
The first set of draft images were amazing.
What followed was a real demonstration of Brand Affiniti’s skills, experience and expertise. Full explanations of designs, sizes, and an obsession with colour and how it would represent my brand.
The only thing that I can say about my final design is that I am absolutely thrilled.
Thank you, Brand Affiniti, for taking real care of my brand and for really understanding what I want my business to communicate and represent.
